Web 2.0 for Attorneys
February 21, 2007 on 2:38 am | In The-Practice-of-Law, Web/Tech, Weblogs |In a month (March 22-24) I’ll be speaking in Chicago at the American Bar Association’s TechShow on a couple of topics. First, speaking with Rick Klau on “Collaborating with Clients and Colleagues: Google Docs, Wikis, and Other Web Tools,” and second with Matt Homann on “Web 2.0: The Next Generation of Internet Tools.”
To me, 1.o was “pull” oriented. When you wanted information you would “pull” it in. When you had information to share, you’d sit around waiting for your clients/customers/fans to pull it from you. If they didn’t remember to “pull” (visit your static website), then your information wasn’t distributed. Regardless of the quality of your content, the wisdom you could impart, the passion you have…unless someone remembers to “pull” in the data…your goes no where.
I used to describe Web 2.0 as “push.” Content and information is now easily pushed to you. It is that aspect that is the genius of blogging. Whenever I have something new to say (post)…the information is automatically pushed to you (whether by RSS or by email).
Lately, it dawned on me that even that “push” concept is to simple. Web 2.0 isn’t about pushing information (vs. pulling), it is (as Matt and Doug have taught me) about each of us using push/pull technologies to collaborate together through the sharing of information. It is this…collaboration…which is the true backbone of Web 2.0.
Then…the other day I saw perhaps the best illustration yet as to what “2.0″ is. It is video by Michael Wesch, Assistant Professor of Cultural Anthropology, Kansas State University called “The Machine is Us/ing Us.” [watch this video!]:
http://www.youtube.com/watch?v=6gmP4nk0EOE
Collaboration. Sharing. Communicating.
Perhaps I need to rethink this blog. Now that I’ve switched to WordPress it is easier than ever to allow my readers to make posts. To share information with colleagues. To communicate. To collaborate. Any takers?
[BTW: If you haven't been to TechShow before...please do consider it. It is well worth the cost! You can Register Here.]
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